Lincoln Launches MKC Concept in UAE
Dubai, UAE - Lincoln Middle East launched their latest concept, the MKC Concept last night at the Emirates Golf Course. The new concept is a brand new compact luxury SUV concept which is likely to go into production in a few months time. According to Paul Anderson, Marketing Director at Ford Middle East, the market for compact luxury SUV has grown by 30% in the Middle East region. The Lincoln MKC Concept seems to be aimed squarely at capturing some market share from the likes of Audi Q3 and BMW X1 / X3. Also present at the event was Susan Lampinen, Group Chief Designer who highlighted the various interior and exterior themes which can be personalized for the owners. Check out the event pictures.